Shanghay Chair colored by Wood Wood

The Shanghay chair is designed by the KiBiSi team for the Danish Pavilion at the Shanghai World Expo 2010. The chair is conceived as a single segment of the long social bench that orbits the pavilion both inside and outside. In collaboration with the fashion brand Wood Wood, the chair is now being launched in a limited edition on 250 copies produced by HAY. Wood Wood has used their impeccable sense of style to pick out 6 new colors for the chair. The collection consists of a simple black and white that will work well as base colors, three dusty main colors ranging from a very subtle pink over the twilight blue to a minty green, and a natural oak finish to top it off in true Scandinavian style.
The Shanghai chair is composed of 4 small boards folded around each other to form the simplest chair imaginable merging legs and seat, back and structure into the 4 constituent parts. Since the chair can be acquired in multiple colors and is so easy to disassemble and reassemble people will be capable for creating their own hybrid designs by recombining their colors of choice. The Shanghay Chair has already gained awareness by being picked for Wallpapers Handmade issue and exhibition at Salone Internazionale del Mobile 2010.

“When we first learned that a new limited edition, a collaboration with fashion brand Wood Wood, allows users to design their own by buying the chairs in various colors then mixing and matching the parts, we couldn’t resist the temptation to create our own.“ Wallpaper, August 2010